From: Dr. Margolies.. 1-23-26
joel3639@aol.com

Review My Previous Chiropractor E-mails

Review My Patient and Community E-mails

Disclaimer: I may highlight words that link to Youtube videos or Google articles. I have no relationship with any company, person, financial or practice building recommendations. They are articles or videos I searched to pique your curiosity many with commercials.  Please view, read and use with discretion.

Last Week My E-Newsletter Reached Thirty Two Countries 

Reply with your office info and website for my referral list   

joel3639@aol.com

Hope you had a great New Year Celebration but time now to get back to business

Do you have patients who decided to begin their chiropractic journey but after a few visits stopped their care. These non-compliant patients create an issue that goes beyond lost income, they also lose their journey towards wellness and you lost potential patient referrals and networking.

As a healthcare provider and coach, it is imperative that your entire office team work in tandem to assure that every patient is accounted for, provided a service beyond the ordinary and look for signs that would create a non-compliant patient prior to asking "where are they."

Every patient has a story to tell why they dropped out of care and did not follow your recommendations. You can never make a first impression a second time so be sure that all your ducks are in a row with a streamlined office, staff on board and patient educated and willing to share their chiropractic story with others.

I recommend you have timely staff meetings, review if recent new patients are compliant and handle any questionable issues prior to their disappearance. Every staff member should provide their impression of the patient, how they interacted with them and any clues of concern. It may be finances, a bad reaction to the adjustment or therapy, time within the reception area or the Dear in the Headlights understanding of their condition, your recommendations or chiropractic in general. 

Handle this within their next visit, spend knee to knee time showing their x-rays or go over their spinal issue, why they need the care, stretch and ergonomic homework they can do at home and work and the long term risks without conservative care. Determine who has been working with this patient whether front desk, therapy or you. During this staff meeting, have the names and condition of each new and potentially lost patients, plan strategy to get them back on board and make it happen. If finances determined their issue, then offer them options and payment plans. If it's excessive waiting time when they came to the office and it is within reason, get them sooner for therapy and their adjustment during their next visit. If there was a bad outcome, be sure you gently bring up the topic and possibly change adjustment or therapy style or discuss the healing process and what they can expect.

Usually, an uneducated or unaware patient is the one that finds no value with your care or office. NO value, why should they continue with chiropractic or your office. An educated patient is not only satisfied with their care and your recommendations but are more apt to tell others and refer.

So, how many patients have slipped through the cracks and are lost and are there procedures to recall them. Do you have active patient communications similar to my weekly patient and community e-newsletters, office handouts or mailings that keep your office relevant. Also, do you have an active recall system to bring these lost souls back or as mentioned earlier a quick response team to determine why a patient has not returned and act speedily to meet their needs or handle their concern. Be vigilant and attentive.

One thought, I always call my new patient the evening of their first adjustment to see how they are doing and answer any questions. How many doctors take time to do this and how many patients appreciate it and probably tell others of your concern.

Plan a Staff Meeting .. Have Your Staff Read This E-Newsletter 

Then Implement