From: Dr. Margolies.. 2-16-24

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Chiropractic Post Super Bowl Message
This past Sunday the Super Bowl reached millions of fans glued to their sets to watch the game or as important the commercials. I read that an ad cost 7 million for a 30 second spot.  Considering that Monday morning talk shows and print copy will extend their commercial awareness with the best and worst ads it may be cost effective, even for the worst of them. BJ Palmer said that even a negative ad about chiropractic was a positive as the mention of chiropractic created awareness. It is up to us to use the opportunity to enlighten and expand what we do.

It was a nail biter for sure down to the wire, making Taylor Swift very happy. Consider this.  Taylor Swift has been a huge draw for new young female fans, called the Swift Effect. Her fandom effect in such a short time is proof that her brand can change the dynamic quickly. We chiropractors should learn a lesson, we need a strong brand, a positive brand of Health and Wellness within our communities and create a strategic plan to ensure success. Considering my 45 years in this profession, times and minds have changed concerning our wellness effect, but we can do a lot more. Let's See

Like a Super Bowl team, coordination between moving parts for a common cause equals a win. Defense holding the line of structural wear and tear and offense pushing yard by yard towards the goal Health and Wellness. Sounds a lot like our nervous system coordinating all functional systems to sustain life

Think we can tweak a need for chiropractic care reducing physical restriction to our moving parts with each adjustment and lifestyle advice to reduce stifling physical and functional stress. Think we have a chiropractic message here, You Bet

Life is precious and our time is limited so our nervous system must be active and reactive in a split second. The amount of time a football player is actually on the field is limited to minutes of energy. Their entire being is challenged as they suit up and get ready for scrimmage. Concentration and awareness are acute as they are either being or attempting to attack. Those chosen to receive torsion their body and mind while looking this and that way and wow slam dunk with adrenals in hyper drive. Those chosen to defend must not give an inch. They are trained by weekly drills to hold the line. Chiropractors have joined as team chiropractors whether high school or pro. Many of our colleges offer courses, you should look into it. This article provides some insight or there are some online courses.

Our body works only if the master plan is in place and the quarterback, the brain and component parts, the nervous system, work in harmony. Chiropractors are the guardians of this system prepared to reduce physical stress while educating our patients and communities to the dangers of the subluxation and poor lifestyle choices. Be motivated and never quit getting the message out. Here is a message from Tom Brady.   

Is There a Chiropractic Message Here? You Bet!

Now Get Out On the Field and Get It Done

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