From: Dr. Margolies.. 5-10-24

joel3639@aol.com

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E-mail Message This Week .. Get Your Chiropractic Act Together

Time to reflect that our 2023 New Year's resolutions still need some work and what we shoulda coulda done to make our practice better. For some doctors covid created hassles that they still have not recovered from. Marketing within the community may have been stifled although we have learned to live covid and increased awareness of natural immunity have prompted folks to look within and chiropractic should be their primary avenue to gather neurological strength and with some nutritional advice your office can be the community beacon. So, here is some food for thought.

We live in a very complicated chiropractic world. Most field doctors who sent students to chiropractic college realize that in today’s environment, it is either going to be more difficult for their young upstart or it will be the best days of their lives. It often depends on how they spent their time in school, what resources they applied as students and clinicians and how much advice they received and took from their field doctor or chiropractors they passed along the way.

The canvas of chiropractic is littered with doctors bobbing and weaving from one technique to another or patient acquisition tricks during weekend seminars all to maintain their practice. There is nothing wrong with this, in fact growth and sustenance of patient and practice management is commendable but the problem lies with the doctor with little idea where their practice is from day to day and month to month. They are like stock investors vulnerable to daily variances to sell when they should buy and buy when they should sell. They are like weekend fisherman stocking their boats with all the tools and paraphernalia to impress their guests only to chase the breeze rather than chum where the best of them do. We all know a doctor with the best equipment, incredible patient educational tools and an office to die for, only to find that once their overhead is paid money left can only purchase a Big Mac or two.

Impress with tricks of the trade but down to earth patient and practice management protocols will both win the day and pad your pockets with the profits they deserve. Doctors who study the demographics and have a grasp on the pulse of their community focus on sound marketing principals and sounder practice management. They work in tandem with their staff and patients to maintain a healthy practice with referring and maintenance patients and keep a social media presence

Doctors right out of college with enough brains to follow some advice and with only a few dimes to scratch together can make a go of it as they watch their practice bloom with each marketing and public relations win. They only have to follow in the footsteps of those before them, the ones that did well with will and wit and followed the advice of those before them while keeping their rebellious student mindset in check. 

If you feel you are amongst this crowd, it’s never too late to let go and free the negative mindset for the possibilities before you. I recommend a time-out and time to reflect on where you are and where you wish to be. Be honest and as objective as possible, as if you were hovering above in an out of body experience. Where have you been reluctant to change, where has complacency and ego got in your way and what and who could help you make a change. Be honest and with every baby step in 2024 this can be a year of abundance in both financial and spiritual profit.

Need Some Help Reply Back To Me: joel3639@aol.com

It's Better Late Than Never to Get Your Act Together